We have an exciting opportunity as a B2B Marketing Manager at a fast growing sustainable brand in the general merchandise sector.
Our client is committed to creating sustainable and eco-friendly products that contribute to a greener future. As a B2B Marketing Manager, you will play a crucial role in promoting the brand and driving growth within the B2B sector. You will have the opportunity to work with a talented team and lead the development and implementation of the B2B marketing strategies.
Responsibilities:
- Develop and execute B2B marketing strategies to drive brand awareness and generate leads within the target market.
- Identify and cultivate relationships with key B2B customers, distributors, and partners to maximize sales opportunities.
- Collaborate with cross-functional teams to create compelling marketing collateral
- Conduct market research and competitive analysis to identify trends, opportunities, and potential target segments.
- Develop and manage the B2B marketing budget, ensuring efficient allocation of resources to achieve marketing objectives.
- Monitor and analyze campaign performance, metrics, and KPIs to measure the effectiveness of marketing initiatives and make data-driven recommendations for optimization.
- Stay up to date with industry trends and best practices in B2B marketing, sustainability, and environmental initiatives.
Requirements:
- Bachelor’s degree in marketing, business administration, or a related field.
- Proven experience in B2B marketing, preferably within the sustainable or eco-friendly industry.
- Strong knowledge of B2B marketing strategies, including lead generation, account-based marketing, and customer acquisition.
- Excellent communication and presentation skills, with the ability to effectively convey complex concepts to diverse stakeholders.
- Demonstrated ability to build and maintain strong relationships with B2B customers and partners.
- Analytical mindset with proficiency in data analysis and reporting tools.
- Creative thinker with the ability to develop innovative marketing campaigns.
- Passion for sustainability and a genuine interest in promoting eco-friendly practices.
If you would like to hear more about this position please send us a copy of your CV and one of our consultants will be in touch to discuss.
More Information
- Salary Offer £40,000
- Address London